BalancedComp
Performs quantitative and qualitative research using statistical methodology and studies to determine the analysis of programs, products and services offered, market potential, competitive intelligence and industry standards to recommend and direct market efforts. Recommends marketing activity based on research evaluation refected through the organization’s programming of paid and non-paid advertising and marketing programs involving all internal and externally directed mass communications. Directs subscriptions and online services of research study vehicles.
Updated: 2.19.19